Dr. Avi Weisfogel surprised many people when he closed down the clinic and office at Old Bridge Dental Care and announced he was now going into sleep medicine research and counseling. Despite his great track record as a dentist, Weisfogel felt there must be something more to what he should be doing and the subject of sleep apnea greatly interested him. He began looking into non-obtrusive oral appliances and how they could help people with larger necks and mouth shapes that caused airway obstruction. He offers consultations and seminars to doctors and dentists around the world about how they can prescribe these appliances to their patients.


Dr. Weisfogel was asked by Ideamensch to tell his story about why he founded his new sleep medicine organization, Dental Sleep Masters. He said that as a regular family dentist, he had never been truly passionate about that job and sleep science had quite an appeal to him, and as a man with business marketing knowledge he believed he could succeed with this new endeavor. Even though he left the dental profession, he has just as high a passion for people as ever and he feels the way technology has evolved that he can connect with even more people face-to-face on a daily basis. Weisfogel also has some interest in psychology and understanding how people think.


Avi Weisfogel had some of his interest in the medical field passed down to him from his father who was a cardiologist at a New Jersey hospital. Weisfogel studied both biology and psychology and earned his bachelor’s degree from Rutgers University. He then decided becoming a dentist was the best way to pursue science and take an interest in people, so he attended NYU’s College of Dentistry where he received his DDS. His first clinic opened in Edison, NJ in 1998, and not long after was moved down the road to Old Bridge and renamed Old Bridge Dental Care. In 2010 he began looking at sleep research and medicine by founding Healthy Heart Sleep, and in 2014 he entered sleep medicine fulltime and established Dental Sleep Masters and partnering clinics.